This type of audience difference can also be seen in the age of the audience of those mags that review more adult films with a higher age rating are likely to have an older audience but those magazines that are design at teenagers or younger children are likely to contain reviews of lower age rating films such as those of animation etc such as:

We decided that we had to select a magazine that would attract an audience similar to our target audience which I've define previously as unisex 14 - 25 year old's, particularly students which from research we be believe the magazine that best suited our target audience and film genre was the magazine New Musical Express (NME):

We decided on this magazine as its best suited our audience and film as an audience that enjoys the type of contents of this particular magazine, the music covered in this magazine and the other film that have been advertised in this magazine would also be attracted to our film, plus the target audience is roughly similar.
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